Understand how many people are really using your beaches
If you can’t measure visitation, you can’t measure risk.
HOW IT WORKS
BeachCast uses anonymised mobile data and purpose-built visitation models to deliver accurate, reliable, and affordable insights for any beach
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THE PROBLEM:
Coastal safety decisions are often made without accurate visitation data. This makes it difficult to:
Allocate patrol resources effectively
Justify funding decisions
Understand real exposure to risk
BeachCast provides
Actual visitation patterns (not estimates)
Peak demand eriods by day and hour
Seasonal and weather driven trends
Evidence to support planning and funding
GET INSIGHT IN TWO PHASES
Phase 1 - Baseline Visitation Analysis
Where people go
When peaks occur
Where risk is highest
Phase 2 - Plan, Predict & Validate
Predict demand (weekly, weather-informed)
Align patrols to actual conditions
Validate at end of season (data update and report)
You invest millions in coastal safety. BeachCast ensures that investment is:
TARGETED - DEFENSIBLE - EVIDENCE-BASED
BeachCast is used by councils and agencies across Australia and New Zealand to support evidence-based coastal safety planning